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Online Marketing

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Quick Overview

  • University AKAD University of Applied Sciences in Stuttgart – state accredited
  • Degree Bachelor of Arts (BA)
  • Degree Bachelor of Arts, B.A.
  • Study Type Undergraduate
  • Mode of admission without admission restriction
  • Deadline for Beginning Students entfällt
  • Standard period of study (amount) 6 semesters
  • Study Mode (elucidation) distance studies; full time; part time; part time degree programmes for professionals
  • Location (main / branches campus) Stuttgart
  • Admission semester summer and winter semester
  • Subject

    Das Marketing, Distribution gehört zum Studienbereiche Economic Sciences der Fächergruppe Economic Sciences, Law.

    Weitere Informationen zum Studienbereich Economic Sciences.

    Weitere Informationen zur Fächergruppe Economic Sciences, Law.

    Marketing, Distribution

  • Areas of Concentration Data Analysis and Visualisation, Digital Business, Digital Service, Search Engine Marketing, Social Media Marketing and Digital Brand Management, Specialisations (e.g. Social Media Marketing and Digital Brand Management, Search Engine Marketing, Market Research and Application)
  • Field of study
    • Main instruction language German
    • Further language(s) English
    • Digital teaching and learning units E-Learning, Blended Learning, Onlinetutorien und virtuelle Seminarräume
    • Annotation of the Higher Education Institution There is hardly any area of economic life and the private sector that is not influenced by digitisation. In order to fully exploit the potential benefits of digitisation for marketing, the various specific online channels need to be set up and (if necessary) new ones created. Therefore, professionals with up-to-date expertise in technologies and developments in marketing are in demand. Digital marketing and social media are fast-growing areas that offer numerous exciting career opportunities. However, specialists must combine interdisciplinary knowledge from business, marketing, e-commerce, usability, etc. with innovative ideas in order to implement digital campaigns in a user-oriented manner. Students of the Digital Marketing and Social Media Bachelor´s degree course learn everything they need to ensure the best possible online presence for their company!

      By the way: as a student of this distance learning course, you will be able to participate in a three-week study session in Sacramento: the California Campus Program!
    • Course Website
    • Akkreditierungsrat Logo
      Link to the programme in the Accreditation Council database
  • Access and Admission Requirements
    • Mode of admission without admission restriction
    • Admission semester summer and winter semester
    • School-leaving certificate giving right of entry to higher education or entrance qualification for universities of applied sciences. If you do not have a school leaving certificate giving right of entry to higher education or an entrance qualification for universities of applied sciences, you can still study under certain conditions.
      more information regarding admission requirements
  • Programme Dates and Deadlines
  • Tuition Fee
  • Contact / contact person

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